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New corporate brand identity and alignment with strategy 2028


Sylvan HQ – We are proud to introduce our new Corporate Brand Identity and present the world our new tagline: Living Innovation. This rebrand is not just a change in our visual identity, but a reflection of our commitment to a renewed vision, mission and company values.

Ambitions

“When we embarked on a new 5-year plan in 2023, our key goal was to significantly strengthen and grow our market share in mushroom spawn”, said Jackie Qi, Sylvan CEO. “But our ambitions go further. We aspire to be a global leader in fungal biotech solutions across 4 distinct markets; Food, Health, Agriculture and Materials. Our Mission is clear: to dedicate ourselves to science and service, enabling our clients to create exceptional value. Our three core Values – to be scientific, sustainable, and transparent – will guide us in every decision we make.”

Vision

Our updated Vision is to unlock the power of mycology to help create a better world. This vision is ambitious, but with the talented staff at Sylvan, and with the loyalty and support of our clients, we are confident that it can be achieved. Together, we will push Sylvan and our clients’ businesses to new heights, making a positive impact on our industry and the world.

Sylvan delivers excellent quality of spawn and provide great crop care support

Sylvan has been our invaluable partner in sporeless Pleurotus spawn for over a decade. With their exceptional support, we have scaled our Oyster production in Greece to become one of Europe’s largest integrated producers. Sylvan’s top-quality sporeless spawn and their high level of technical assistance have been crucial to our success.

Athanasios Kechagias, Owner Kechagia, Greece

Four generations of strong partnership

Sylvan and Basciani have been doing business together for four generations.  My grandfather, father, brothers and I; and now, our kids are partnering with Sylvan America too. Sylvan’s niche is their knowledge of the industry’s past combined with their innovative ideas for the future.  What I most like about Sylvan, is that their teams and experts care about the relationships. They make our family feel comfortable and we enjoy exchanging ideas with them.  We both share the same goals: to produce quality products and a lot of them.

Michael J. Basciani Sr., CEO and President of the Basciani Group of Companies, USA

Trusting Sylvan for top quality

With Sylvan, I can sleep at night! We are A15 (white strain) and Bavarian (chestnut strain) growers, we wouldn't use anything else, and our customers love our quality!

Nghia Le, Head Grower at Farmers Fresh Mushroom Co, Canada

Sylvan’s red yeast rice: 20 years of quality!

Sylvan’s all natural, organic red yeast rice has been a best seller at GNC for over 20 years.  Sylvan’s quality, reliability and consistency is unsurpassed..

Mark Butera, GNC Vice President Merchandising, USA

Sylvan's way of working and thinking was key to our production success

Sylvan’s R&D centre was instrumental in our early development, and we could rely on their support and quality from day one. The Sylvan Team displayed a “no job is too small or too big” mentality which is a necessary and foundational quality for innovation in a new industry, such as mycelium production in the case of Bosque Foods.

Quentin Loth, Managing Director & Head of Production Bosque Foods, Germany